VFA, corporate illustration

Art direction and development of the new illustrative corporate design style guide for VFA (Verband Forschender Arzneimittelhersteller e.V.). The new style guide consisted of the challenge of picking up existing elements of the current design manual and transferring them to a new aesthetic design language. All components of the new corporate illustration design should be universally applicable, whether for information graphics, illustration or social media.

Client: VFA (Verband Forschender Arzneimittelhersteller e.V.), 2020